Every year the competition in the smartphone market is becoming tougher, especially among the Chinese players. Today is not enough to produce a neat smart phones, they should have a highlight - an impressive value for the price / features unusual design and interesting technological solutions. Many Chinese manufacturers to increase sales of choosing a niche and systematically strengthen its position. For example, put on a secure device, budget, centenarians. One such brand is the hero of our today's article - Oukitel.
History Oukitel began in March 2015, it was then that it took the Chinese premier. At the root of the brand are Chinese companies Oukі and we all know Doogee. But the main investor is exactly Ouki. It is known in the ODM / OEM China mobile phone manufacturer, also produces vehicles under the same brand for the domestic market. Some of his models drifted even to us, such as a fiscal smart OUKI A50. The company is engaged in manufacturing of mobile technology since 2009. OUKI has its own production facilities and research centers, which became the basis for the newly established brand Oukitel. That is about 30 assembly and 20 packaging lines, more than 1,000 skilled employees with a production capacity of 20 million units per year.
Oukitel aimed at the international market. Geography of sales of the company is wide, covering almost all parts of the world - America, Europe, Asia, Africa. To promote Oukitel utilizes both offline and online marketing strategies. One example of the online promotion of smartphones in the United States is their presence in the Amazon marketplace.
Oukitel occupied a niche of budget devices with conditional ranking: youth with a striking design and colors, long-lived and versatile device. But just smartphones with high capacity batteries has brought fame and popularity of the brand. Last year Oukitel singled out the world's first smartphone with a battery of 10,000 mAh, the model is called K10000. Another strong point of the brand - impact. Probably many have seen in network video, where Oukitel K4000 smartphone hammer in nails. Endurance and strength machines associated with the legendary Nokia 3310.
In addition to smartphones, Oukitel arsenal there and representatives of wearable electronics - square "smart" watch A28
and round the A29.
Cheap devices supporting fitness tracker features, player control, voice commands, but no Android Wear.
And finally some interesting smartphones:
Oukitel K10000 - brutal, encased in steel with a long-liver function of powerbank.
Oukitel K6000 - as the previous smart phone has a decent autonomy, but a more elegant design and not so much weight. Read: Review Oukitel K6000 Pro
Oukitel C2 - bright and compact budget phone with a good iron and a price of less than $ 50.
A lot of what you can criticize smartphones Oukitel - is poorly optimized software part, because of what is partially offset by a huge battery capacity; flaws in build quality, poor iron. But the brand young and already marked by interesting niche products. So, I think they have a chance to find their place under the sun.
See also: user manuals for OPPO smartphones